SWOT diagrams like this are useful for analyzing the market of Jones Realty based on its internal, external, positive, and negative factors.
Text in this example:
W E A K N E S S E S
T H R E A T S
S T R E N G T H S
O P P O R T U N I T I E S
Jones Realty SWOT Analysis
Competitive Realty is very quickly gaining strength
Factory being constructed near housing means property value may decrease
Possibility of extending area of housing sold
More advertising can be done
Salespeople not available to meet with clients often enough
Powerful, persuasive salespeople
Successful Open House Events