Mike Erlindson is managing director of Soulfx, a development services company specializing in customized, Web-based applications and professionally designed Web sites. He is responsible for day-to-day managing and project development, as well as working with clients to help them define their requirements.
Mike was looking for an easy way to create site maps, wireframes, and process flow charts to share with clients. He'd used other programs such as MS Visio® and MS Word® for tables in the past, but knew they weren't up to the challenge.
"I've used Visio® before but it was very cumbersome," said Mike. "Using MS Word® for tables is awkward." He found SmartDraw's free trial on the Internet and decided to give it a try. Right away, he could see that it was much better than the alternatives.
"SmartDraw was much easier to use than Visio®," he said. "SmartDraw definitely gives you more for less money."
Mike found that SmartDraw automates the creation of charts and diagrams such as process flows, site maps, and more. Unlike other graphics programs that provide users with a blank screen and expect them to draw, with SmartDraw, users select from a template that is specifically designed to create the type of illustration they need. After selecting the appropriate template, users simply enter the information and SmartDraw does the rest: building the graphic automatically using built-in rules and professional design themes to guarantee polished, presentation-quality results in just a few minutes.
"Selling technology solutions is difficult because it's an intangible," said Mike. "You can't hold it in your hands. You have to show clients the concepts of what you're developing and how it's going to work on paper before you can start programming. SmartDraw helps us do this effectively in a credible way."
Mike claims that using SmartDraw can save him hours per project. "Effective wireframes can help save between 4 and 8 hours per project, because the changes are easier to make then if we lead with graphic mockups."
The bottom line?
"I'm completely impressed with SmartDraw," said Mike. "The designs I create in SmartDraw are easy to understand and look professional. Now it's easier to get the clients on board."