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Marketing Mix - 7Ps

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TARGET MARKET
PRODUCT
Design
Technology
Usefulness
Convenience
Value
Quality
Packaging
Branding
Accessories
Warranties
PRICE
Strategies:
Skimming
Penetration
Psychological
Cost-Plus
Loss leader, etc.
PLACE
Retail
Wholesale
Mail order
Internet
Direct Sales
Peer to Peer
Multi-Channel
PROMOTION
Special Offers
Advertising
Endorsements
User trials
Direct mailing
Leaflets/posters
Free gifts
Competitions
Joint ventures
Physical
Environment
Smart
Run-down
Interface
Comfort
Facilities
Process
Especially relevant to service industries
How are services consumed?
People
Employees
Management
Culture
Customer Service

Product

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Marketing Mix - 7Ps

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Product

DiagrammingBuild diagrams of all kinds from flowcharts to floor plans with intuitive tools and templates.

WhiteboardingCollaborate with your team on a seamless workspace no matter where they are.

DataGenerate diagrams from data and add data to shapes to enhance your existing visuals.

Enterprise FriendlyEasy to administer and license your entire organization.

SecuritySee how we keep your data safe.

Apps & IntegrationsConnect to all the tools you use from Microsoft, Google Workspace, Atlassian, and more.

What's New?

Solutions By Team

Product ManagementRoadmap features, brainstorm, and report on development, so your team can ship features that users love.

Software EngineeringDesign and maintain complex systems collaboratively.

Information TechnologyVisualize system architecture, document processes, and communicate internal policies.

SalesClose bigger deals with reproducible processes that lead to successful onboarding and training.

Save Money, Reduce Hassle, and Get More

Learn

Getting StartedLearn to make visuals, familiarize yourself with the UI, choosing templates, managing documents, and more.

TemplatesGet inspired by browsing examples and templates available in SmartDraw.

DiagramsLearn about all the types of diagrams you can create with SmartDraw.

WhiteboardLearn how to combine free-form brainstorming with diagram blueprints all while collaborating with your team.

Data VisualizersLearn how to generate visuals like org charts and class diagrams from data.

SupportSearch through SmartDraw's knowledge base, view frequently asked questions, or contact our support team.

Developer Resources

Development PlatformBrowse built-in data visualizers and see how you can build your own custom visualization.

Open APIThe SmartDraw API allows you to skip the drawing process and generate diagrams from data automatically.

Shape DataAdd data to shapes, import data, export manifests, and create data rules to change dashboards that update.

Additional Resources

Diagram Categories

Marketing Mix - 7Ps

Text in this Example:

Diagramming
Build diagrams of all kinds from flowcharts to floor plans with intuitive tools and templates.

Whiteboarding
Collaborate with your team on a seamless workspace no matter where they are.

Data
Generate diagrams from data and add data to shapes to enhance your existing visuals.

Enterprise Friendly
Easy to administer and license your entire organization.

Security
See how we keep your data safe.

Apps & Integrations
Connect to all the tools you use from Microsoft, Google Workspace, Atlassian, and more.

Product Management
Roadmap features, brainstorm, and report on development, so your team can ship features that users love.

Software Engineering
Design and maintain complex systems collaboratively.

Information Technology
Visualize system architecture, document processes, and communicate internal policies.

Sales
Close bigger deals with reproducible processes that lead to successful onboarding and training.

Getting Started
Learn to make visuals, familiarize yourself with the UI, choosing templates, managing documents, and more.

Templates
Get inspired by browsing examples and templates available in SmartDraw.

Diagrams
Learn about all the types of diagrams you can create with SmartDraw.

Whiteboard
Learn how to combine free-form brainstorming with diagram blueprints all while collaborating with your team.

Data Visualizers
Learn how to generate visuals like org charts and class diagrams from data.

Support
Search through SmartDraw's knowledge base, view frequently asked questions, or contact our support team.

Development Platform
Browse built-in data visualizers and see how you can build your own custom visualization.

Open API
The SmartDraw API allows you to skip the drawing process and generate diagrams from data automatically.

Shape Data
Add data to shapes, import data, export manifests, and create data rules to change dashboards that update.